BASF Global Pitch:
Highlight the global issue of food production vs. growing population, and make the farmer the hero and BASF a key player in their success.

Sharpen for Cotton:

Show how Sharpen herbicide helps ready cotton for harvest faster.

Planet Xemium:

Introducing a brand new fungicide to the world. This campaign won the 2012 AGROW award for best global marketing campaign.

BASF Champions:

First, Nelson Crow broke the Arkansas state record for soybean yield. So we put together a campaign to celebrate his achievement and BASF's involvement. Then two more farmers did the same thing. So we took the campaign further.

Verdict Herbicide Radio:

This award-winning spot touts the effectiveness of Verdict herbicide.